Komatsu Case Study Analysis - 3515 Words

Komatsu Case Study Contents Executive Summary 2 Evolution and Strategic Drivers of Komatsu (EME) 3 Organizational Culture 4 Five-Force Analysis: The EME Industry: 5 SWOT Analysis 8 Resource Based Competitive Advantage 8 Financials Future Course 9 Company on The Right Path 11 References 12 Executive Summary Komatsu, the Japan based earth moving equipment taking on Caterpillar manufacturer has been studied by management students around the globe for years now. This story of David vs Goliath provides us an insight about the strategies followed by David in bringing down Goliath. Komatsu’s evolution and its strategies were studied in comparison with that of Caterpillar. Responses to each other’s moves in the global†¦show more content†¦They also launched quality upgrading programs in its factories. The program was used to reflect the Total Quality Control (TQC) concept. All personnel were expected to strive for TQC. In 1964, the company started Project A which aimed to upgrade the quality of the small and medium-sized bulldozers. In 1972, the company launched project B which focused on exports. In 1979 the company launched Project called â€Å"F and F† which stood for â€Å"Future and Frontiers† and its objective was to develop new products and new businesses. The project encouraged suggestions from all its employees by asking them to consider both the need of society and the technical know-how of the company. The company also began to focus more towards its Research and Development during the early 1970s. Efforts continued with some attention to basic research as well as product development. It had the distinction of introducing the world’s first radio-controlled bulldoze, amphibious bulldozer and remote-controlled underwater bulldozer. The management decided to focus on improving the competitiveness of its products. A four- part cost reduction plan was initiated. During the same time the company also accelerated its product development program. In 1981, they launched EPOCHS (Efficient Production Oriented Choice Specifications) whose main purpose was to allow the company to respond to the diverse market needs without compromising its cost position. Also, by the endShow MoreRelatedKomatsu Case Study Analysis3499 Words   |  14 PagesKomatsu Case Study Contents Executive Summary 2 Evolution and Strategic Drivers of Komatsu (EME) 3 Organizational Culture 4 Five-Force Analysis: The EME Industry: 5 SWOT Analysis 8 Resource Based Competitive Advantage 8 Financials Future Course 9 Company on The Right Path 11 References 12 Executive Summary Komatsu, the Japan based earth moving equipment taking on Caterpillar manufacturer has been studied by management students around the globe for years now. This story of David vs GoliathRead MoreCase Study on Komatsu Limited1578 Words   |  7 PagesI. Background of the Study Komatsu had its origin 1894 when the Takeuchi Mining Company was founded. A major expansion occurred in 1917 when the Komatsu Iron Works was established to manufacture mining equipment and machine tools. The name Komatsu came into existence in 1921 when iron works separated from the mining company to become KOMATSU ltd. Despite a name that means â€Å"little pine tree†, Komatsu produces line up of big equipment. The company is the world’s second largest manufacturer of constructionRead MoreFactors That Affect a Business Essay640 Words   |  3 PagesINTERNATIONAL BUSINESS CASE STUDY Assignment 11/29/2014 CASE STUDY OF DECEMBER 2014 ABE EXAMS Suggested questions 1) Using the PESTLE framework, analyse JCB global environment - Political factor: JCB political risk is not specified in the case study. But as a multinational, it is impacted by the political decisions of countries where it operates. According to the text, JCB is in a position of prevention. 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He also decides that Caterpillar’s personnel are more knowledgeable and perceivesRead MoreCurrent Issue in Management Accounting6101 Words   |  25 Pagescoherent mission, strategy and objectives. Only in an idealized world, an organization with unlimited resources and risk-free living environment, the future can be safely predicted that they would be redundant. Based on this information, management can analysis the data and find out the problems of the entity and make the entity more effectiveness and efficient. Effective measurement can ensure the management has a control for their subordinates. Particular action can be done after the controls. BudgetRead MoreA Review of ‘Strategy as Stretch and Leverage2235 Words   |  9 Pagesenvironmental side of the debate, argue that â€Å"firm performance is primarily determined by outside factors such as industry structure† (Kim et al., 2008) i.e. the environment shapes the organisations strategy. 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